Thailand marketing specialist 泰國行銷專員

The Thailand Marketing Specialist’s job entails managing digital marketing processes and projects. You will interact with product, merchandising, operations, and customer service departments to ensure that the collateral and other communications reflect the brand of the company accurately. You will also perform a range of administrative and marketing support duties related to the daily operations of the marketing department.

This position has responsibility over the digital advertising, social media sites, the company website, KOL/influencers marketing and other marketing programs. You should be familiar with standard concepts, practices, and procedures within the digital marketing field. A great deal of creativity and latitude is expected.

• Digital Marketing Strategy: Formulate and execute effective digital marketing campaigns, sales strategies, and product promotions that align with company goals. • Social Media Management & Strategy: Manage and grow social media channels (Facebook, LINE@, YouTube, Instagram). • Market & Competitor Research: Conduct market and competitor research to identify new opportunities and stay ahead of industry trends. • Content Creation & Brand Management: Develop engaging social media content and maintain a consistent brand voice and visual identity across all digital channels. • Website Optimization: Improve website usability, design, content, and conversion rates to enhance user experience and encourage repeat visits. • Performance Analytics: Use analytics tools to track KPIs, create detailed reports, and provide data-driven recommendations. • Cross-Functional Collaboration: Work closely with the sales, product, and customer service teams to ensure marketing initiatives are aligned with business goals.