數據分析專員, Data Specialist, Global Marketing

• Conduct regular analysis of ViewSonic’s global website performance, broken down into specific campaigns, business units, and target regions. • Maintain/update official templates and construct bespoke dashboards to best meet stakeholder needs. • Assist stakeholders, regions, and Team Lead in reporting, analyzing, and interpreting web performance. • Collaborate with the Web Team to maintain clean data feeds across ViewSonic’s various domains/properties. • Collaborate with the Paid Media Team to maintain alignment of custom event performance across advertising technologies and web analytics. • Collaborate with the Content Team to optimize global web traffic for the AI/GEO era. • Regularly maintain and update global nomenclature and UTM traffic, while ensuring compliance and enforcement throughout the organization. • Be the central custodian of any shared databases that may be used by multiple teams and regions (e.g. global email list). • Work with the Team Lead to further establish/expand/enforce global dataflow best practices and SOPs for the organization globally. • Work with Team Lead to promote data literacy throughout the organization.