公關專員, PR specialist, Global Marketing

【Job Description】

－Develop and implement global PR strategies, including quarterly and annual plans aligned with business objectives. －Lead the planning and execution of PR campaigns for LCD monitors and projectors, with a focus on tech, lifestyle, creative, and gaming audiences. －Draft global press releases and localize materials such as press releases, media FAQs, and briefing documents tailored for regional markets, ensuring consistent messaging across all channels. －Work closely with product marketing teams to understand key product features, positioning, and launch schedules. －Proactively pitch stories and features to consumer tech, gaming, lifestyle, and entertainment media; coordinate and facilitate in-depth media interviews. －Support global PR initiatives and collaborate with regional and local marketing teams to amplify campaign impact. －Assist in award submission by gathering supporting materials and drafting compelling content. －Manage day-to-day interactions with external PR agencies to ensure quality execution and media outreach. －Track media coverage and support PR reporting with performance metrics and analysis.

【Requirement】 －3–5 years of experience in B2C, consumer electronics, or tech PR (in-house or agency). －Bachelor’s degree in Public Relations, Communication, Journalism, or related field or equivalent experience in PR, media writing, or journalism is preferred. －Demonstrated knowledge of media relations strategies. －Exceptional writing, editing, and communication skills in both English and Mandarin. －Strong writing skills with the ability to translate technical features into consumer-friendly messages. －Fluent in English; a TOEIC score of 900+ or an English native speaker is preferred. －Strong project management skills, with the ability to work independently while collaborating in a global, cross-functional team environment. －Familiarity with gaming, entertainment, and lifestyle trends is a plus.