電商資深行銷專員, E-commerce Sr.Marketing Specialist, GET
Marketing Planning •Develop and implement digital marketing strategies aligned with the product roadmap to drive demand for ViewSonic online sales •Lead the creative direction and production of online store and product assets to enhance business results, elevate customer education, and deliver an exceptional user experience
Campaign Execution & Operational Excellence •Plan and manage online campaigns and promotions, ensuring alignment across product assortment, sales goals, and service quality •Conduct marketing performance reviews and provide actionable insights to remove roadblocks and improve demand generation
Performance Marketing •Execute online advertising strategies that meet performance targets through appropriate digital channels •Leverage analytics to continuously improve marketing effectiveness based on campaign learnings •Collaborate closely with internal support teams to ensure cohesive execution of marketing programs, promotions, and events
Qualifications: •Bachelor’s degree or above •3–5 years of successful experience in sales and digital marketing •Strong enthusiasm and deep understanding of e-commerce ecosystems •Proven analytical skills with the ability to manage and grow a business through data-driven decision-making •Proficient in both English and Mandarin Chinese; Japanese reading ability is a plus •Hands-on experience in managing online channels such as Amazon, Shopee, Lazada, Flipkart, Naver, etc